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此工作已過期! 它的刊登日期已超過 61 天
港鐵的業務能一直穩步發展,取得今天的成績,全賴公司及全體員工貫徹始終恪守明確的長遠目標及一系列商業原則和道德信念。我們遵循可持續發展的原則平𧗾現世代的需要,並充分考慮與兼顧以後世代的需要。

為了實踐以上長期承諾,我們重視業務相關人士的意見及利益,透過有效管理人力、財務及自然資源來推動未來增長,以及透過積極貢獻社區來提升公司價值。
Manager Media Business (Ref:220000T0)

Responsibilities

  • Drive the sales agencies to meet the advertising sales targets and ensure that their promotions meet the corporate branding standard, market needs and deliver sales results
  • Develop and monitor the budget for advertising revenue and the costs including in-house and external for each key advertising product / media
  • Monitor the sales and display performance of key advertising products, identify and execute product improvement initiatives in order to achieve the targets, meet the market trend, corporate image with no adverse impact on passenger experiences
  • Evaluate, analyse and explore the strengths and weaknesses of all MTR advertising products and formulate ideas with stakeholders 
  • Review and evaluate improvement arrangements and procedures to ensure sale agencies comply with the Corporate and statutory safety and maintenance requirements
  • Keep close pace with the media market and drive sales agencies to explore new revenue streams from new media product development and innovations, including but not limited to new Out-Of-Home (OOH) formats, new technologies, metaverse and virtual arrangements
  • Propose agency and tender strategies to effectively cater for the needs of the market and from a result-oriented perspective
  • Support and manage safety and operational performances of the sales agencies 
  • Propose and drive new project/business development initiatives such as  new media platforms and, commerce-related initiatives 
 

Requirements

  • Degree in Business Administration / Marketing or related discipline
  • A minimum of 8 years related experience preferably in media /advertising / marketing industry, of which 2 years should be at supervisory level 
  • Experience in advertising business especially out-of-home advertising is preferred
  • A self-starter, innovative and eager to achieve 
  • Hand-on experience in new business development  and related work is an advantage


Applications

You are invited to apply online via http://www.mtr.com.hk/mtr_job_en or send in your CV stating the position (with reference number) you are applying for by mail to Human Resource Management Department, MTR Corporation, G.P.O. Box 9916, Hong Kong on or before 23 June 2022.

For other job openings, please visit MTR Corporation's website for more details.

All information provided by applicants will be treated in strict confidence and used for recruitment purpose only. All personal data of unsuccessful applicants will be retained for 12 months for future recruitment purpose and will then be destroyed.

職位詳情
公司名稱 香港鐵路
聯絡電話  
電郵地址  
Fax  
薪金 面議
支薪方式 月薪
分類詳情
工作地區 工作地區 -> 港九新界
行業 行業 -> 運輸
工作性質 工作性質 -> 市場營銷/公共關係
招聘性質 全職
工作時間 工作時間 -> 日間
工作日子  
所需學歷 所需學歷 -> 大學畢業
 
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職位資料
公司名稱:
香港鐵路
職位名稱:
Manager Media Business (Ref:220000T0)
刊登日期:
2022-06-14
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